{"id":59625,"date":"2021-09-15T11:59:07","date_gmt":"2021-09-15T10:59:07","guid":{"rendered":"https:\/\/aicongress.barcelona\/lore-ipsum-elit-nulla-amet\/"},"modified":"2023-03-01T14:31:58","modified_gmt":"2023-03-01T13:31:58","slug":"150921","status":"publish","type":"post","link":"https:\/\/aicongress.barcelona\/en\/150921\/","title":{"rendered":"Anna Navarro, Microsoft i l&#8217;obsessi\u00f3 per con\u00e8ixer el client"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row type=&#8221;vc_default&#8221; margin_top=&#8221;0&#8243; margin_bottom=&#8221;5&#8243;][vc_column][vc_column_text]<strong>L\u2019empres\u00e0ria catalana\u00a0Anna Navarro, la dona m\u00e9s influent del m\u00f3n en el 2020 en l\u2019\u00e0mbit de la tecnologia segons la revista\u00a0<em>Analytics Insight<\/em>, ha estat l\u2019encarregada de donar el tret de sortida al set\u00e8 congr\u00e9s de\u00a0Big Data i Intelig\u00e8ncia Artificial\u00a0de Barcelona organitzat pel\u00a0CIDAI\u00a0i coordinat per l\u2019Eurecat, organismes publicoprivats que fan de pont entre els actors de l\u2019ecosistema tecnol\u00f2gic de Catalunya. Com a\u00a0<em>keynote speaker<\/em>\u00a0de l\u2019esdeveniment, l\u2019executiva ha llan\u00e7at un missatge cap al teixit innovador de Barcelona: l\u2019\u00e8xit de\u00a0Silicon Valley\u00a0en l\u2019aplicaci\u00f3 de la IA est\u00e0 \u201cen l\u2019obsessi\u00f3 dels seus directius per con\u00e8ixer el client\u201d.<\/strong><\/p>\n<p>L\u2019esdeveniment ha tingut lloc un dia despr\u00e9s que\u00a0<a title=\"Microsoft tria Barcelona per instal\u00b7lar-hi un 'hub' d'innovaci\u00f3\" href=\"https:\/\/www.viaempresa.cat\/empresa\/microsoft-barcelona-hub-innovacio_2156918_102.html\" target=\"_self\" rel=\"follow noopener\" data-external=\"0\" data-intl-links-ca=\"https:\/\/www.viaempresa.cat\/empresa\/microsoft-barcelona-hub-innovacio_2156918_102.html\" data-intl-links-es=\"https:\/\/www.viaempresa.cat\/es\/empresa\/microsoft-barcelona-hub-innovacion_2156918_102.html\">Microsoft<\/a>\u00a0anunci\u00e9s que instal\u00b7lar\u00e0 el seu nou hub d\u2019R+D especialitzat en l\u2019aplicaci\u00f3 de tecnologies d\u2019intel\u00b7lig\u00e8ncia artificial a Barcelona, fet que ha estat considerat per tots els experts com a \u201cuna bona not\u00edcia i un reflex de l\u2019ecosistema de recerca i desenvolupament que tenim a Catalunya\u201d, segons ha explicat\u00a0<strong>Daniel Marco<\/strong>, director general d\u2019Innovaci\u00f3 i Economia Digital de la Generalitat. Tamb\u00e9 \u00e9s una oportunitat: per a aquesta primera fase\u00a0Microsoft necessitar\u00e0 una trentena d\u2019enginyers i cient\u00edfics, per\u00f2 \u201ca mitj\u00e0 termini arribarem al centenar\u201d.<\/p>\n<p>L\u2019aposta de Microsoft posa de manifest el creixement exponencial del sector de la intel\u00b7lig\u00e8ncia artificial a Barcelona, que segons la Generalitat, generar\u00e0 un increment addicional de 15,7 bilions de d\u00f2lars del PIB mundial el 2030. La IA s\u2019est\u00e0 convertint en una tecnologia transversal que ja s\u2019est\u00e0 aplicant a empreses de sectors molt variats: salut, serveis, construcci\u00f3, mobilitat, clima i un llarg etc\u00e8tera. \u201cLa preocupaci\u00f3 que genera aquesta gran transversalitat \u00e9s si al final tindrem prou gent formada per donar servei a totes les aplicacions de la IA a les empreses del pa\u00eds\u201d, ha explicat\u00a0<strong>Xavier Torra<\/strong>, president d\u2019Eurecat.<\/p>\n<p>[\/vc_column_text][vc_row_inner css=&#8221;.vc_custom_1474099857231{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column_inner width=&#8221;2\/3&#8243; offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-2&#8243;]<div class=\"hr-thin style-line accent-border-color\" style=\"width: 100%;border-top-width: 3px;\"><\/div>[vc_column_text css=&#8221;.vc_custom_1675855454088{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;]L\u2019esdeveniment ha tingut lloc un dia despr\u00e9s que\u00a0<a title=\"Microsoft tria Barcelona per instal\u00b7lar-hi un 'hub' d'innovaci\u00f3\" href=\"https:\/\/www.viaempresa.cat\/empresa\/microsoft-barcelona-hub-innovacio_2156918_102.html\" target=\"_self\" rel=\"follow noopener\" data-external=\"0\" data-intl-links-ca=\"https:\/\/www.viaempresa.cat\/empresa\/microsoft-barcelona-hub-innovacio_2156918_102.html\" data-intl-links-es=\"https:\/\/www.viaempresa.cat\/es\/empresa\/microsoft-barcelona-hub-innovacion_2156918_102.html\">Microsoft<\/a>\u00a0anunci\u00e9s que instal\u00b7lar\u00e0 el seu nou hub d\u2019R+D especialitzat en l\u2019aplicaci\u00f3 de tecnologies d\u2019intel\u00b7lig\u00e8ncia artificial a Barcelona, fet que ha estat considerat per tots els experts com a \u201cuna bona not\u00edcia i un reflex de l\u2019ecosistema de recerca i desenvolupament que tenim a Catalunya\u201d, segons ha explicat\u00a0<strong>Daniel Marco<\/strong>[\/vc_column_text]<div class=\"hr-thin style-line accent-border-color\" style=\"width: 100%;border-top-width: 3px;\"><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_btn title=&#8221;Llegir la not\u00edcia completa&#8221; color=&#8221;primary&#8221; size=&#8221;lg&#8221; align=&#8221;center&#8221; link=&#8221;url:https%3A%2F%2Fwww.viaempresa.cat%2Finnovacio%2Fanna-navarro-silicon-valley-congres-ia_2156957_102.html&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>VIAEMPRESA: <\/p>\n<p>L\u2019esdeveniment ha tingut lloc un dia despr\u00e9s que\u00a0Microsoft\u00a0anunci\u00e9s que instal\u00b7lar\u00e0 el seu nou hub d\u2019R+D especialitzat en l\u2019aplicaci\u00f3 de tecnologies d\u2019intel\u00b7lig\u00e8ncia artificial a Barcelona. <\/p>\n","protected":false},"author":1,"featured_media":59027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[538],"tags":[539],"class_list":["post-59625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies-en","tag-noticies-en","category-538","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - 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